A good case study is a story about a problem, not a gallery of screens. Here is a simple way to build one.
Start with a real problem
Pick something small and specific, such as booking a class or tracking a habit. Talk to a few people who face it and write down what frustrates them.
Wireframe before you style
Sketch the flow in plain boxes first. If the structure works in grey, colour and type will only make it better.
- Define who the screen is for and what they need to do
- Test the flow with two or three people
- Change something based on what you learn, and say so
Show the thinking, not only the screens.
Tell the story
Show the problem, the options you tried, the choice you made and why. Recruiters read the thinking as closely as the visuals.
[Demo] Stand-in article written for the design. Replace it with Arena’s own article before launch (CI-46).
